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PR in mergers and acquisitions

Mergers and acquisitions, due to their significance for organisations, need good communication. A perfectly structured deal flow often counters fear and resistance in the organisation, to ultimately fail. Barriers grow in particular below the top management level.

With Olivier Cimelière on PR trends

In the past you managed the Google communication. How would you determine the difference between being a consultant and an in-house? This is yet another issue, which seems to be ever topical. Some are convinced that only an agency, and others just the opposite. What do you think about it?

Politics, power and influence

How does management differ from power and are Polish managers aware of the difference between these two notions? Or maybe we are followers of Francis Underwood from the House of Cards – we follow our own agendas, governed by emotions and intrigues of the organisations we work in?

System solutions build success

There is no doubt, certainly communication managers should have none, that associations with the corporate brand are one of the biggest assets of an organisation – they determine not only how we perceive its products but also how we see the organisation itself.

Courage first!

Much can be read about the role of qualitative methods in social sciences, marketing and communication. As opposed to the trend for closing the communication world in numbers, they do not define parameters in the form of data, but focus on the comprehension of phenomena.

A bridge between the world of the colossi and sprinters

Everybody loves innovation. Companies want to be innovative. The economy is becoming innovative. Public Relations specialists are positioning their customers as innovators. There has been a lot of innovation in communication itself lately.